Chicago, IL. – December 27, 2017— ItemMaster, the leading product content management solutions provider for Consumer Packaged Goods (CPG) and Retailers alike, announced that it has named Kishore Rajgopal as the company’s Chief Technology Officer. Rajgopal will oversee ItemMaster’s accelerated investment in its platform, enabling an all-commerce retail experience.
“As we continue to empower brands and retailers to deliver cutting-edge consumer shopping experiences, investment in our platform is a top priority. Kishore is a proven technology leader and his experience in Analytics, Machine Learning and AI will be a tremendous asset as we accelerate our innovation efforts,” said Dev Ganesan, ItemMaster CEO & President.
Rajgopal brings nearly 30 years of experience to the position with a background in product innovation, engineering, consulting, business intelligence and C-Suite management. For the last several years, he served as CEO and co-founder of NextOrbit, a platform that helps brands and retailers with critical decision making including product selection, product demand, store allocation and pricing, using AI and Machine Learning. Previously, he co-founded CrowdANALYTIX, offering crowdsource analytics, data science and consulting services. He also worked for Infosys, HCL Technologies and Cap Gemini Financial. Kishore holds a B.S. and M.S. from IIT (Indian Institute of Technology), Madras.
“I’m so pleased to join the ItemMaster team,” said Rajgopal. “The strategies Dev and I have begun to discuss will help ItemMaster’s clients make their content work harder and smarter to drive sales. My experiences in AI and Machine Learning will enable us to deliver actionable insights to our clients to optimize product content for improved discovery and sales. We need to help them understand what their content is doing for them – they have invested time and resources and should be able to understand the ROI of good, structured content.”
About ItemMaster, Inc.
ItemMaster is the most comprehensive source of brand-verified product content that satisfies every outpost of market demand including merchandising, planning, marketing and ecommerce. Our cloud-based Brand ActivationTM Platform enables Manufacturers to create, manage, verify and share their product portfolio and customer-branded content across an ever-expanding syndication network including Amazon, Walgreens, Instacart, Southeastern Grocers, Coupons.com, Ahold Delhaize, Drizly, and Walmart. Our flexible and time-sensitive distribution solutions allow the network to receive the content in the most applicable manner across all channels, which in turn drives higher levels of shopper engagement. For more information please visit www.itemmaster.com.
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