Resources
How To Establish Your Online Grocery Presence
Uncategorized, Quick Tips, resourcesWith so many big businesses out there to compete with, it can be hard to hold your own in the grocery industry. The fact that an online retail company like ......
Understanding Product Catalogs: Why Do They Matter?
Uncategorized, Quick Tips, resourcesThe world is becoming more convenient than ever. With companies offering more and more products available to be ordered online, the brick and mortar stores seem to be going the ......
3 Things To Look For When Choosing A Catalog Content Management System
Uncategorized, Quick TipsSo, you have a new business but need a reliable platform to display your goods to the world. With many consumers beginning to turn to the internet for all of ......
Consumer Packaged Goods Industry: Why You Should Get Involved
Uncategorized, Quick TipsConsumer packaged goods (CPGs) comprise a large majority of the items people purchase. Defined as products that are sold quickly at a relatively low cost, they are usually non-durable goods ......
Why You Should Include An Online Market For Your Grocery Store
Uncategorized, Quick TipsIn a surprising and unexpected move, Walmart has announced a plan for online, 3D shopping. The virtual site will showcase the store’s homegoods section, allowing customers to search and view curated ......
Nuture A Personalized, Millennial-Consumer Shopping Experience Through Structured Product Data
Uncategorized, Quick TipsA 2016 study by the Food Marketing Institute and Nielsen found that 23% of American households were purchasing food online. The researchers projected that this number would grow to 70% ......
Here’s Why Professional Product Photos Are Non-Optional in the eCommerce World
Uncategorized, Quick TipsIt’s undeniable that internet shopping is on the rise. A recent survey reported that 36% of consumers are planning to grocery shop online in 2018, compared to 22% in 2017. ......
How to Get Your Business to Appear in a Google Home or Alexa Search
Technology Trends, Quick TipsAmazon’s Echo and Google’s Google Home are all the rage right now. People are always asking their voice-activated personal assistant for restaurant recommendations or for ideas of places to go. ......
How Your Business Can Use Structured Data to Succeed
Structured Data, Quick TipsAs a business owner, you’re probably willing to do whatever you can to make sure your company succeeds. Did you know that structured data can really help you and your ......
“Good-for-You” Just Got Better
Blog, Food Transparency, For Manufacturers, For RetailersWhat factors stop people from making choices that improve their lives? This is a central question for public health leaders, doctors, and nurses—not to mention behavioral economists and policymakers. In ......
Case Studies
ItemMaster Paves the Way with Data Quality
Case StudyA blue-chip food manufacturer with thousands of SKUs implemented a new Product Information Management (PIM) platform. The PIM integrated data from several internal sources, including their Master Data Management (MDM) ......
Winning the Race to Market
Case StudyOne of the largest American multinational food-manufacturing companies had one week to release new product content to major retailers if they wanted to secure their place in one retailer’s circular. ......
ItemMaster Delivers Value for Money at Intelligent Speed
Case StudyOne of the world’s largest grocery manufacturing and processing conglomerates had relationships with several content service providers (CSPs) that were required by key retailers. The CSPs were not adding any ......
Webinars
Webinar: Health & Wellness Lessons Learned and Key Elements that Drive Success
Uncategorized, WebinarThe consumer is on a health journey of a lifetime fueled by passion and personal motivation that is changing the way “wellness” is defined. Hear from Judy Seybold, ItemMaster’s Chief Nutrition ......
Webinar: Driving Online Grocery Sales & Profitability
Uncategorized, WebinarOnline grocery is a journey and here’s the opportunity to learn from an industry pioneer on how you can move ahead faster. Whether you’re a retailer or a brand, you ......
Events
Digital Food and Beverage – July 16-17 – Chicago
EventItemMaster will be live at the Digital Food and Beverage event, July 16-17 at the Westin, River North, in Chicago. We will be hosting one of the roundtable sessions, facilitating rich ......
Healthy Shopper Summit – June 25-27 – Chicago
EventItemMaster will be live from McCormick Place for The Healthy Shopper Summit, June 25-26. Nutrition Science + Machine Learning = Wellness at Retail. This session is June 27, 2018, 8:00a ......
Consumer Goods Sales and Marketing Summit – June 18-20 – NYC
EventItemMaster will be live from The Roosevelt Hotel in New York City for the Consumer Goods Sales and Marketing Summit, June 18-20. The 15th annual Consumer Goods Sales & Marketing ......
GS1 Connect – June 5-7 in Phoenix
EventItemMaster GS1 expert team will be at GS1 Connect 2018 on June 5-7 at the JW Marriott Phoenix Desert Ridge in Phoenix, Arizona. GS1 Connect 2018 will help you shift into the ......
Retail Dietitian Exchange – May 20-22 in Chicago
EventItemMaster will be at the Retail Dietitian Exchange on May 20-22 at McCormick Place in Chicago. ItemMaster will have our CNO, Judy Seybold onsite, talking out our new tool wellnessMaster™. ......
Retail and Consumer Goods Analytics Summit – April 25-27 in Chicago
EventItemMaster will be at the Retail and Consumer Goods Analytics Summit on April 25 – 27 at the Drake Hotel in Chicago. We will be unleashing the power of data ......
ShopTalk 2018
EventItemMaster will be live at ShopTalk, March 19-21. We are proud to bring news about our latest innovations, tips to accelerate your product content strategy, and share our latest research ......