Resources
3 Things You Need To Start An eCommerce Site
Uncategorized, Quick TipseCommerce is an exciting business to be in right now. eCommerce sales are expected to have a nearly 221% growth from 2014 to 2021. And an online survey projects that ......
The Future Of Mobile Marketing: Augmented Reality
Uncategorized, Quick Tips, The Future Of Mobile Marketing: Augmented RealityEcommerce is already taking over the retail industry; with an expected sales boom of nearly $684 billion by 2020, sellers are doing everything possible to catch and keep the attention ......
Keeping And Maintaining The Interest Of Customers Online
Uncategorized, Quick TipsThe ecommerce market is booming in every sense of the word. Thanks to this bright and ever advancing technological age, consumers are able to search for and purchase anything their ......
Understanding Trending Products: When The Internet Meets A Niche Market
Uncategorized, Quick TipsThe Internet is a perfect place for niche markets — whatever weird, interesting, or uniquely specific product you want to put out into the world will be snapped right up ......
Leveraging AI at ItemMaster
Blog, Platform Solutions, Technology TrendsItemMaster, a cloud-based enhanced product-attribute platform, helps consumer packaged goods (CPG) companies bring their products to market for today’s digital shoppers. Content is the single biggest factor that drives positive ......
3 Emerging Technologies In Product Content Management
Uncategorized, Quick TipsBefore making a purchase, approximately 81% of consumers now research products online. In fact, many consumers now research products even while inside a brick-and-mortar store. As a result, even traditional ......
How To Establish Your Online Grocery Presence
Uncategorized, Quick Tips, resourcesWith so many big businesses out there to compete with, it can be hard to hold your own in the grocery industry. The fact that an online retail company like ......
Understanding Product Catalogs: Why Do They Matter?
Uncategorized, Quick Tips, resourcesThe world is becoming more convenient than ever. With companies offering more and more products available to be ordered online, the brick and mortar stores seem to be going the ......
3 Things To Look For When Choosing A Catalog Content Management System
Uncategorized, Quick TipsSo, you have a new business but need a reliable platform to display your goods to the world. With many consumers beginning to turn to the internet for all of ......
Consumer Packaged Goods Industry: Why You Should Get Involved
Uncategorized, Quick TipsConsumer packaged goods (CPGs) comprise a large majority of the items people purchase. Defined as products that are sold quickly at a relatively low cost, they are usually non-durable goods ......
Case Studies
Winning the Race to Market
Case StudyOne of the largest American multinational food-manufacturing companies had one week to release new product content to major retailers if they wanted to secure their place in one retailer’s circular. ......
ItemMaster Delivers Value for Money at Intelligent Speed
Case StudyOne of the world’s largest grocery manufacturing and processing conglomerates had relationships with several content service providers (CSPs) that were required by key retailers. The CSPs were not adding any ......
Webinars
Webinar: Health & Wellness Lessons Learned and Key Elements that Drive Success
Uncategorized, WebinarThe consumer is on a health journey of a lifetime fueled by passion and personal motivation that is changing the way “wellness” is defined. Hear from Judy Seybold, ItemMaster’s Chief Nutrition ......
Webinar: Driving Online Grocery Sales & Profitability
Uncategorized, WebinarOnline grocery is a journey and here’s the opportunity to learn from an industry pioneer on how you can move ahead faster. Whether you’re a retailer or a brand, you ......
Events
Digital Food and Beverage – July 16-17 – Chicago
EventItemMaster will be live at the Digital Food and Beverage event, July 16-17 at the Westin, River North, in Chicago. We will be hosting one of the roundtable sessions, facilitating rich ......
Healthy Shopper Summit – June 25-27 – Chicago
EventItemMaster will be live from McCormick Place for The Healthy Shopper Summit, June 25-26. Nutrition Science + Machine Learning = Wellness at Retail. This session is June 27, 2018, 8:00a ......
Consumer Goods Sales and Marketing Summit – June 18-20 – NYC
EventItemMaster will be live from The Roosevelt Hotel in New York City for the Consumer Goods Sales and Marketing Summit, June 18-20. The 15th annual Consumer Goods Sales & Marketing ......
GS1 Connect – June 5-7 in Phoenix
EventItemMaster GS1 expert team will be at GS1 Connect 2018 on June 5-7 at the JW Marriott Phoenix Desert Ridge in Phoenix, Arizona. GS1 Connect 2018 will help you shift into the ......
Retail Dietitian Exchange – May 20-22 in Chicago
EventItemMaster will be at the Retail Dietitian Exchange on May 20-22 at McCormick Place in Chicago. ItemMaster will have our CNO, Judy Seybold onsite, talking out our new tool wellnessMaster™. ......
Retail and Consumer Goods Analytics Summit – April 25-27 in Chicago
EventItemMaster will be at the Retail and Consumer Goods Analytics Summit on April 25 – 27 at the Drake Hotel in Chicago. We will be unleashing the power of data ......
ShopTalk 2018
EventItemMaster will be live at ShopTalk, March 19-21. We are proud to bring news about our latest innovations, tips to accelerate your product content strategy, and share our latest research ......